Drive better rankings and engagement with a smarter SEO framework by Edna Chavira
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SEO
Google Ads tests ‘Advanced Plans’ feature for budget optimization
A new “Advanced Plans” section within Google Ads’ Reach Planner tool was spotted by digital marketing expert Brent Neale. How
Google Display & Video 360 API gets major update
Google announced the public beta of Display & Video 360 API v4 last week, alongside significant updates to v3. Key
Why you need humans, not just AI, to run great SEO campaigns
“Why can’t we just use AI to do it?” Whether you’re on the brand or agency side of SEO, I’m
How to find your next PPC agency: 12 top tips
With so many PPC agencies claiming to be experts, how do you separate true performers from the ones who just
Boost Your Vacation Rental Bookings with SEO
Travelers today can effortlessly browse through countless vacation rental options with only a few clicks. With so much competition, a
How to prevent PPC from cannibalizing your SEO efforts
If you manage both SEO and PPC, striking the right balance is key to maximizing efficiency and ROI. When paid
From search to AI agents: The future of digital experiences
We rely on search engines to find information every day, but what if there was a better way? Instead of
GBP Reviews Outage Is Over
A Googler published an update to let businesses know that the ongoing outage is almost over and that most businesses
WordPress Foundation Suffers Setback In Trademark Application
The WordPress Foundation suffered a setback in its attempt to trademark the phrases ‘Managed WordPress’ and ‘Hosted WordPress,’ which could